How To Build An Internal Talent Community Using Slack

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Angela Bortolussi shares how to use Slack to build an internal talent community that gets employees sharing job postings and making referrals.

Slack Logo, for an internal talent community

Imagine a place where your team could effortlessly engage with your company’s talent. A place where you could share new openings with employees, get them to share job postings with their networks, keep them informed about your hiring efforts and recruiting strategy, and answer their hiring-related questions easily and confidentially.

Your very own internal talent community.

Sounds exciting, right? Does a tool exist that can help you do this. You bet.

Enter Slack.

What is Slack?

Slack is a messaging app for teams: everything in one place, instantly searchable. And it’s free for as long as you want, with an unlimited number of people.

One thing I should mention here: implementing Slack within your organization is about reevaluating old work habits. It’s about rejigging the mindset that email is the only effective way to communicate with your team. Change is tough, especially when employees have to move to a new platform.

Change represents having to make a decision – BUT – take it from me and the rest of the Slack-obsessed Recruiting Social team, this change is worth it!

Where to start?

Once your team is up and running in Slack – an organizational account is easy to create – start by setting up a public channel to promote open job reqs.

Here is an example:

Slack channels

You can post a role and provide a link for employees to share amongst their own network, or for them to apply to directly:

job posting in slack

Employees can also directly message your recruiting team to find out more information on roles.

Get referrals

Back to that employer referral thing—do you want to encourage employee referrals?
Slack makes it easy for employees to refer people + get credit.

Here’s why—a specific channel for job sharing makes keeping up with company news easy for all employees, and makes the recruiter and hiring manager more accessible. No need to schedule a meeting to ask questions—an employee can just send a private message to the recruiter to find out more about the role.

Plus, as Craig Fisher said, your talent community should include your past employees. Creating a Slack channel for alumni is a great way to keep your former employees engaged and interested in your company. Just because they don’t work there now, doesn’t mean they don’t know people who would fit right in—or that they themselves never will again.

Boost your team’s job sharing efforts

Slack allows for Twitter Integration!

Here is an example of a Tweet automatically shared within Slack. This integration makes it easy for employees to directly retweet or share jobs via your company’s careers Twitter account:

Twitter job posting

With the direct integration, it almost becomes easier to share than to not share.

Bonus #1: Increase employee engagement

Communication in Slack looks a little something like this:

Screen Shot 2016-02-22 at 11.22.26 AM

Afraid that an internal messaging system complete with emojis and gifs your employees won’t get as much work done?

Don’t be: Slack is great for building a sense of camaraderie amongst the team and management. From celebrating a job well done to holding a video meeting with a remote worker, Slack can help your team stay focused, transparent and engaged.

Bonus #2: My fav Slack integrations

Check out the Slack App Directory to find and set up apps that can help make your day-to-day work more efficient – or maybe just more fun. Here are some of my favourites:

  1. Appear: A video communication service that allows users to video chat and invite up to 8 people at a time.
  2. GitHub:For the techies on your team, Slack integrates with GitHub, so your coders can troubleshoot problems, utilize new tools or brainstorm new code directly within the Slack.
  3. Giphy: Add a GIF into any conversations with this app integration.

Who should use Slack?

Any company—but if you want to start somewhere—you can start by implementing Slack in smaller teams within your organization. That way, you can test how Slack fits with how your people your company’s communication.

Test drive Slack

Want to test drive Slack with no commitment? Go to Slack.com/create and set up a free team account in less than a couple minutes. Try it out, play around – and if you like it – get started building your company’s internal talent community.

Recruiter and HR Specialist Angela Bortolussi

About the author

Angela Bortolussi is a Recruiting Manager with Recruiting Social’s Vancouver and Los Angeles offices. Connect with her on LinkedIn, follow her on Twitter at @ABortolusssi, and check out her Instagram feed at @ABortolusssi.

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